From 2026, most‑favoured‑nation (MFN)–style pricing and new CMS models are reshaping how global payers set expectations for launch prices, discounts, and access. Traditional IRP playbooks are no longer sufficient when one “lowest price” in your basket can significantly impact your revenues.
To help pharmaceutical companies such as yourselves get ahead of this shift, we are hosting an in‑person, full‑day workshop in Cambridge, UK on Sept 15, 2026: “Most‑Favoured‑Nation in Practice: Building MFN‑proof Launch, Access and Pricing Strategies for 2026 and Beyond”.
Places are limited to ensure deep discussion and confidential case work, so please confirm your attendance by completing the registration form below.
Understand how emerging MFN and international MFN constructs interact with IRA‑style measures, CMS models and IRP, and what that means for your brands’ list and net prices.
Pressure‑test your launch sequencing, access, and contracting strategies against realistic MFN scenarios that your competitors may not yet be planning for.
Work on your own assets in cross‑functional teams to build an “MFN‑proof” pricing and access plan you can bring straight into brand and governance discussions.
Global and regional market access and pricing team members working on pharmaceutical launches or major renegotiations.
Commercial and brand leads for high‑value or high‑visibility assets.
HEOR, policy, and finance stakeholders involved in price‑setting, deal evaluation, and scenario planning.
Decode the latest MFN and international pricing developments in the U.S. and key reference markets and understand their likely trajectory.
Map MFN/IRP exposure for your own assets and stress‑test launch and pricing strategies under three future states.
Design practical contracting and value‑evidence responses that minimise MFN “price drag” while sustaining competitive positioning.
Where, when and what. Join us in the perfect location.
MFN maturity speed-round to enable all participants to introduce themselves
Sam Morrison, Rosa Faria-Matthews
Sophie Schmitz
The P4A Access Summit 2025 was an incredible environment for learning and discovery. But amongst the serious discussions and focused interactive sessions, we do what we always do at P4A…make it enjoyable
Lunch and refreshments included in price.
