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A customised platform that houses all key steps and resources necessary to execute a successful launch 

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Are you launching a new asset…

In unfamiliar
territory?

While no launch is ever simple, some are particularly complex.You may be launching in a rare disease indication for the first time, with a new technology or undertaking your first launch.

In a changing environment?

The world is moving quickly and time seems to speed up Constant alterations to policies and legislations will affect stakeholder interests and spur competitor activities

When failure in not an option!

Launching an asset is a pivotal time in a company’s history Bespoke tools will ensure you
are able to structure, plan,
execute and monitor a
successful launch

With affiliate capability questions

Variations exist across 
markets and functions A consistent and a trusted source of content are key to ensuring an efficient and seamless process towards launch
  • Our solution

The Digital Launch Platform is a customisable, interactive and bespoke platform

Claim the territory

DLP offers clarity
on how to execute a successful launch and when to start planning Adaptable guidance is the best way to accommodate market-specific nuances and existing strengths  

A platform for success

A tailored DLP guidance on how to utilize resources to ensure all necessary steps in the launch plan are executed correctly at the appropriate time This will minimise the risk of failure, offering crucial reassurance that everything has been put in place

Embrace change

The DLP has the flexible to navigate changes in the environment throughout the launch preparation and post launch lifecycle It can be an intuitive and an engaging way to socialize these solutions throughout the company 

Welcoming all-comers

A DLP includes all necessary resources and training materials to upskill everyone
involved This ensures a consistently high level of performance across the company with optimal outcomes

SharePoint hosted

The Digital Launch Platform uses the modern framework of MS SharePoint to house and implement the software.

P4A works in partnership with you to assess your portfolio of resources and works out the most effective package.

  • Secure, safe and sensible

SharePoint offers familiarity and trust to our clients, with essential measures such as security and compliance top-rated features. We build on this pedigree along with implementing A.I technology

SharePoint includes a wealth of additional benefits, including

Creating

Tracking

Managing

Storing

Analysing

Prioritising

Collaborating

Generating

  • Promotes dialogue

Reaching across your organization

The platform encourages a bidirectional stream of dialogue between individuals and global and offers an opportunity to ask questions and provide feedback on launch processes. DLP optimizes your ways of working and helps secure a launch that is smooth and successful

At global level

DLP offers reassurance on the launch process quality and can be used as an effective tool in socializing best practices throughout the company

At regional level

The platform streamlines processes and offers guidance that can be adapted to the needs of a specific region, while ensuring consistency

At local level

The platform can provide clarity surrounding any aspect of the launch by offering the necessary training and access to key contacts and resources

Working together

P4A are world-class experts in partnership and collaboration.

Step 1

Collaboration

We invest time in comprehending what challenges you are facing, and what success looks like for you.

We collaborate to understand current practices and ways of working.

Using our expertise, we develop a customized and unique approach to address your needs and suggest a possible structure for your platform.

Co-creation

We partner with you and staff
across functions to develop the relevant content for the platform.

We collect and review all the resources to that are necessary 
to incorporate for full optimization.

We continuously communicate 
with you throughout the creation phase to make sure we get it right.

Step 2

Communication

Your bespoke Launch platform is socialized across the company.

We develop KPIs and monitor 
the platform’s performance 
to ensure that you accomplish what you set out to
achieve.

We then, based on our findings, make updates as needed, bringing you that much closer to success.

Step 3

DLP key
features

The digital launch platform can be split into 4 key areas of benefit to your teams.

Whilst we cannot list all the excellent features, functions and possibilities, we have picked out some of the most relevant and exciting options.

After understanding your needs and what success means to you, we can adapt
and create a platform based
on any specific requirements and circumstances.

Delivery
of structured
information

  • We create a consistent channel for the sharing of brand-specific materials and guidance
  • Strengthen, unify and deliver global branding messages
  • Facilitate organization learning by tracking affiliate activity, success and key achievements 

Generative,
interactive and updatable

  • Develop and organize playbook modules in
a structured, scalable and attractive format
  • Update modules with new materials to keep stakeholders updated 
  • Monitor usage statistics to identify required adaptations 
to increase uptake

Trusted and secure environment

  • Built in your own secure and compliant
    environment
  • Implement access controls and permissions to ensure integrity of the platform is maintained
  • A single source of truth protecting branding and approved messaging

Learning through user experience

  • Encourage enhanced user engagement through dynamic and interactive module choices and design
  • Tailored design which 
aligns with organization and reinforces brand strength 
  • Optimize platform with interactive elements, multimedia content and personalized dashboards

Are you ready to launch your asset?

Book a demo session with one of our consultants

We are award winning global experts in access for orphan drugs and Cell and Gene Therapies.

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